The Founder

Prof. Paresh Choudhury

Design Educationist and Consultant

Professor Paresh Choudhury is one of the familiar faces in the Indian Design Community and is also an internationally acclaimed Design academicians. He has held senior-level positions across design Institutes of repute in India. Namely, the National Institute of Design, (NID) as Professor and former Head Department of Communication Design at NID, Andhra Pradesh; DSK Pune/ Coventry University UK as Head School of Graphic Design; MIT Institute of Design (MIT/ID), Pune as a professor; and Symbiosis Institute of Design (SID), Pune as an Associate Professor.

In his stellar career spanning over two and a half decades, Prof. Choudhury has successfully straddled the diverse worlds of Art, Design, Technology, Businessand Cultureand Design practiced at places like TBWA, Mudra, McCann, Leo-Burnett, Ogilvy, Bates, JWT, Unicef, National Book Trust, General Motors, Dabur India, Coca-Cola India, Star-Sports, and NCERT to name a few. He has won various prestigious awards; most notably, the ‘India’s Best Design Award’ presented by the ‘Design India’, commonly known as the POOL magazine, in the year 2019.

An eminent voice on the impact of Design on social and climate change, Prof. Choudhury has been invited to conduct numerous workshops and seminars across the globe. His project, ‘Design Against Cyclone in Odisha’, was presented at the Pratt Institute, New York, US, in March 2020. He has enormously contributed to the cause of the Odia script and extensively promoted it as one of the Indian classical scripts at the various international typography forums including ATYPI, Amsterdam; DesignEd- Hong Kong; TypoDay, IIT Guwahati; and Moratuwa University, Colombo.

Prof.Choudhury has extensively traveled within India and globally. For the past few years, he has dedicated himself to promote the unique and distinctive Designs of his home state Odisha to the global Design community. This passion has culminated in him founding the Odisha Design Council-ODC to promote the modern Design ideologies, principles, & practices and Design Education pedagogy to turn Odisha into a global Design hub. He is on a mission to improve lives and the economy through investments in ‘Design Thinking’ in this part of the world.